Wyoming Community Navigator Program To Provide Marketing Consulting Services To Small Business Owners

The Wyoming Community Navigator Program (CNP) provides a variety of resources to traditionally underserved business communities to recover, rebuild, and diversify Wyoming’s economy.

One of the newest resource opportunities provided by CNP is no-cost, professional marketing consulting for small businesses.

Implementing effective marketing strategies is crucial for entrepreneurs to reach and broaden their customer base. However, small business owners often lack the time, expertise, and funds to develop a targeted and long-term marketing strategy plan.

The CNP can provide a package of strategic marketing resources to qualified small business owners. The package includes reimbursing a marketing consultant to assist in developing and deploying a custom marketing strategy, including messaging, developing digital marketing templates, e-commerce consulting, and more. Small business owners can use the resources provided to create a long-term, systematic marketing plan.

“Marketing may be one of the most underrated business practices. Often times business owners are so busy working in their business that they don’t work on their business. Our professional marketing consultants are skilled at helping small businesses develop tools to do both. We are excited to offer this opportunity to small businesses in Wyoming” said Mandy Bailey, Advising and Education Director for the CNP.

Marketing consultation services are specifically targeted towards CNP entrepreneurs, which includes traditionally underserved segments such as minorities, women, veterans, rural entrepreneurs, and micro businesses.